#TalkIsCheap, Overspending Is Not

January 18, 2013

Today, Bankrupting America is rolling out a new campaign called: “Talk is Cheap, Overspending is Not,” to hold Washington lawmakers accountable for their promises to cut wasteful spending and get America’s debt and deficits under control. The campaign features advertising at Capitol South and Union Station metro stops in Washington, DC, and an accompanying online advertising buy.

Online, the ads highlight the “Talk is Cheap, Overspending is Not,” tagline, while the metro ads take advantage of the amount of physical space available to tell a well-rounded story. Quotes from history that have since been proven falsehoods sit next to quotes from our leaders about solving our fiscal troubles – clearly illustrating that those words have also not amounted to much. Pillars in the space have been turned into graphs that show our history of debt, overspending, and our inability to consistently pass a budget. Also scattered throughout the stops are ads featuring the hashtag #talkischeap, encouraging viewers to tweet about what crazy promises they’ll follow through on if Washington actually balances the budget this year. We’ll be highlighting the top tweets on the frontpage of BankruptingAmerica.org.

Our campaign will continue for the whole month, and we have some fun, yet to-be-announced initiatives in the pipeline, so sign-up for email alerts to stay current and join the fight to reduce our deficits, reform entitlements and save our children from a mountain of debt!

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